Google to Squelch Domain Kiting
Google next month will add technology to its AdSense program that detects domain kiting, a practice many experts in the domain registration space view as questionable as it is profitable...
AdWords and AdSense
January 26, 2008
Saturday, January 26, 2008 2:24 PM/EST
August 28, 2007
Tuesday, August 28, 2007 9:30 AM/EST
Google AdSense Replaces Yahoo on CNN.com
The cash cow keeps getting healthier. CNN.com has agreed to join Google's AdSense advertising program, which has made the search vendor the multibillion-dollar Internet ad realtor it is...
December 15, 2006
Friday, December 15, 2006 1:25 PM/EST
Lawsuit Against Yahoo Involving Google AdWords Dismissed with Prejudice
A Colorado judge yesterday dismissed with prejudice a lawsuit against Yahoo, in which Yahoo was sued for allegedly using a company's trademarked terms in Google AdWords.
December 11, 2006
Monday, December 11, 2006 3:55 PM/EST
Google's Truthiness: Click Fraud Only 2 Percent
Google's business manager for trust and safety, Shuman Ghosemajumder, sat down with Andy Beal over at Marketing Pilgrim and showed him some pretty graphs that said click fraud only represents 2 percent of all clicks. Andy then copied these...
November 27, 2006
Monday, November 27, 2006 12:19 PM/EST
Google Expanding Mobile AdWords Trial to Eight New Countries
Plans to help carriers sell handsets and data plans.
November 8, 2006
Wednesday, November 08, 2006 12:45 PM/EST
Google: Screwing Advertisers Over Before Christmas?
The landing page quality score doesn't actually exist. You don't need to improve the quality score of your landing page, you simply need to bid more. In order to line their pockets, Google has changed the algorithms before the holiday season so that bid price is way more important that clickthrough rate. After the holidays, quality score will be important again.
November 7, 2006
Tuesday, November 07, 2006 10:52 AM/EST
Can a Cost-per-Action Service Beat Google at the Ad Game?
A Silicon Valley startup run by former AltaVista CEO Jim Barnett is betting its cost-per-action advertising system can outperform Google's pay-per-click method.
October 27, 2006
Friday, October 27, 2006 8:29 AM/EST
Google AdSense for Audio Coming
Google plans to release Google AdSense for Audio to monetize podcasts sometime this quarter, according to sources.
