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Thursday, March 01, 2007 10:09 AM/EST

Google: First Result for "Yahoo Email Privacy" Is Gmail Privacy Policy

Old issue, but possibly new news: Searching on Google for "Yahoo email privacy" returns, as the first result, a link for Gmail's privacy policy. That's silly. The user is obviously looking for Yahoo! email, not Gmail. Bad Google.

A search on Yahoo for "Yahoo email privacy" returns Yahoo results first. A search on Yahoo for "Gmail privacy" or "Google email privacy" returns Gmail results first.

A few months back, Google was taken to task for promoting its own services when users searched for blogs, calendars and other tools.

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SearchCap: The Day In Search, March 1, 2007 from Search Engine Land: News About Search Engines & Search Marketing
Below is what happened in search today, as reported on Search Engine Land and from other places across the web:... [Read More]

Comments (5)

Just to chime in, a Yahoo privacy page is at #3 for that search, so a user would easily find information about Yahoo and privacy. This is definitely not a situation where Google is preferring itself; it could be that more people talk about Gmail and privacy than Yahoo email and privacy.

I do think Google does a good job of returning several results about Yahoo and email privacy, while that search on Yahoo returns a few results like
"Music: Rock, Jazz, Billboard Top 100 music & more - at Yahoo! Shopping"
"Internet Privacy in the Yahoo! Directory"
"Law > Privacy in the Yahoo! Directory"
where the last couple of those are just random matches for "email" or "privacy" in Yahoo's directory.

Good points, Matt. But Google is still doing the wrong thing for the right reason. Although it may make algo sense to prefer Gmail privacy pages (given the extensive discussion about Gmail privacy in the last 3 years), it doesn't make human sense to return a result from a Google domain when searching for a Yahoo privacy policy.

K B :

I'd have to agree with Matt. The overall return on Google is much more accurate than Yahoo!

In fact, slightly alter the search to "Yahoo privacy e-mail" and you get the correct return. Regardless, if the user is specifically searching for Yahoo e-mail privacy, they will take no longer to find it on Google than on Yahoo.

Concession: You guys are right, the search will take no longer on Google than Yahoo.

However: If that's the standard, then what's the point of the first result? By this rationale, you may as well turn the first result into an advertisement.

I'm not saying Yahoo's search is better than Google. But Google's job isn't just to beat Yahoo; their job is to provide the correct info.

Michael Hart :

I get Yahoo's email privacy page as the first result when searching on Google. Gmail's privacy page is the 8th result. If you put it in quotes, Yahoo's page is gain the first result and this post is the 2nd result. Is anyone else seeing this?

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